Selecting the right people, developing their full potential

Talent management and career development agency

Talent

Browse our talent.

Career Corner

Susana Franco

Former Anchor/Reporter talks about her career as a television journalist and how she made a transition using her skills to earn the title of Lifestyle Specialist with Chic Execs PR firm.

Marcia Villaviciencia

Navy Veteran and Social Media Specialist Marcia Villviciencio talks about her transition from Military life to civilian life and the skills she developed to be able to teach all of us what we need to succeed when trying to use social media to spread a message.

Gayle Falkenthal

Gayle Lynn Falkenthal is president of the Falcon Valley Group, a San Diego based communications consulting firm. She is a veteran award winning broadcast and print journalist, columnist, editor, producer, talk host and commentator. She is an instructor at National University in San Diego, and previously taught in the School of Journalism & Media Studies at San Diego State University. Gayle covers boxing in her column “Ringside Seat” for Communities Digital News, and is one of a handful of women boxing columnists in the United States. She is also a commentator on media issues.

About PPI - Talent Representation

Nurturing news talent and keeping them up to date for an ever-changing industry.

Objective

Choosing an agent means putting your career in the hands of someone you trust. It’s a personal decision, and one you should choose carefully. Press Pass International knows firsthand what news managers are looking for. We will manage your career with a no-nonsense approach to help you achieve your career goals.

Pride


We pride ourselves on having mentored and trained dozens of writers, producers, young reporters and on-camera talent. What’s more, we nurture our relationships with news managers so we can place news, sports and weather anchors, as well as great storytellers, producers, multimedia journalists, web hosts and digital media talent where they will thrive and grow.

Experience


The team at Press Pass International brings a wealth of media and legal experience. We will work for you to help you reach your goals and to be sure you understand your contact. We will always share resources and information that will benefit you as our client. We strive to protect your best interests. Our extensive network of professional contacts with management on all levels of news and sports, from coast to coast, guarantees our clients will have access to new and rewarding positions.

Our Founder


Our Founder - Laura Castañeda launched Press Pass international in 2018 along with Chief Legal Council Justin Dawson. She is a former broadcast journalist with 30 years of experience in diverse news markets. Dawson is a former Justice Department prosecutor. In 2004, Castañeda began training and mentoring reporters, producers, anchors and MMJ's in academia. She took that experience a step further with Press Pass International. In 2020, Castañeda made a bold decision to return to industry accepting a position on the Editorial Board as Community Opinion Editor at the San Diego Union Tribune. Therefore, she recently took a step back from her position with Press Pass International.

“It's crazy to think that in the middle of a pandemic I would accept a new role with The San Diego Union Tribune. But it felt like the right thing to do. The world is changing before our eyes and I want to be a part of this journalism history. I am handing over the torch to two people who I know will do the right thing for clients who need help finding work. during this challenging time. For now, I will continue to mentor and nurture younger journalists as I always have, to ensure more diversity in America's newsrooms."

Coaching


Press Pass International will coach you on everything from delivery and voice quality to writing style and storytelling skills. We will not sugarcoat your demo reel in hope that you sign with us. Our goal is to get our clients noticed and to better prepare them for a very competitive job market. We pride ourselves on representing English- and Spanish-language clients.
We pride ourselves on having mentored and trained dozens of writers, producers, young reporters and on-camera talent. What’s more, we nurture our relationships with news managers so we can place news, sports and weather anchors, as well as great storytellers, producers, multimedia journalists, web hosts and digital media talent where they will thrive and grow.
The team at Press Pass International brings a wealth of media and legal experience. We will work for you to help you reach your goals and to be sure you understand your contact. We will always share resources and information that will benefit you as our client. We strive to protect your best interests. Our extensive network of professional contacts with management on all levels of news and sports, from coast to coast, guarantees our clients will have access to new and rewarding positions.
Our Founder - Laura Castañeda launched Press Pass international in 2018 along with Chief Legal Council Justin Dawson. She is a former broadcast journalist with 30 years of experience in diverse news markets. Dawson is a former Justice Department prosecutor. In 2004, Castañeda began training and mentoring reporters, producers, anchors and MMJ's in academia. She took that experience a step further with Press Pass International. In 2020, Castañeda made a bold decision to return to industry accepting a position on the Editorial Board as Community Opinion Editor at the San Diego Union Tribune. Therefore, she recently took a step back from her position with Press Pass International.

“It's crazy to think that in the middle of a pandemic I would accept a new role with The San Diego Union Tribune. But it felt like the right thing to do. The world is changing before our eyes and I want to be a part of this journalism history. I am handing over the torch to two people who I know will do the right thing for clients who need help finding work. during this challenging time. For now, I will continue to mentor and nurture younger journalists as I always have, to ensure more diversity in America's newsrooms."
Press Pass International will coach you on everything from delivery and voice quality to writing style and storytelling skills. We will not sugarcoat your demo reel in hope that you sign with us. Our goal is to get our clients noticed and to better prepare them for a very competitive job market. We pride ourselves on representing English- and Spanish-language clients.

The Team

Kitty Harris
Talent Manager
Justin C. Dawson
Chief Legal Counsel

Services

At Press Pass International, we not only want to help you achieve your career goals, but we want to nurture your training so you can be the best storyteller or news anchor.

Representation

Contract Negotiation

Contract Reviews

Video Reel Critique

Professional Development

Coaching

Clients Testimonials

Social Media

info@presspassinternational.com
619.855.4140

Contact Us For More Information

#PressPassInternational

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