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Frequently Asked Questions

Video Production FAQ's

How much do you charge?

Each project comes with a different rate depending on the length and complexity of the project. We will set up a meeting with you to discuss and tailor your project so you can get the outcome you desire.


How will my project be delivered to me?

We can either put your project on a hard drive, video link or DVD to meet your needs. (Additional charges will apply for duplication services).


Do you rent equipment?



What if I already have video shot but just need it edited?

We will need to see the quality of the video to answer this question. Many times, viewers see video that was shot on a phone, for instance, but don’t realize the audio is bad or not usable. Lighting must also be taken into consideration.


Talent Agency FAQ's

Do I really need an agent?

That depends on your career goals. Even if you want to remain in the same town or news market where you are already working, having an agent to negotiate your contract is like having a trainer in your corner inside the ring. We are there to support you and to ensure that you are compensated fairly for your skills and contributions.


How long will it take before I get an answer from PPI?

We ask for 10 business days to evaluate your work. We will contact you by email or phone.


What should I put on my digital demo link?

That depends on which positions you are applying for. Demo reels should not be longer than 12 minutes. TV reporter reels should include 30 seconds of stand-up montages at the beginning, followed by three strong news packages (and a live shot if you have one), which demonstrate a variety of your best work. Hard news first, followed by environmental, medical or human-interest story, followed by a feature story. Anchor reels do not need stand-up montages. Instead, they should contain a condensed version of your best three newscasts followed by two news packages.

Other talent, such as web hosts, weather anchors and traffic reporters, should contact us for specifics about what to put in a digital demo link.

Producers should include an entire show or segment (edited for commercials out), and include a written self-critique and background about the segment or show, resources and/or special circumstances.


Do you send pools of client demo reels for job openings?

No. We will work for you on your individual career. Sometimes, we may hear about a position that you might not have considered in a city that may not be on your wish list. We will gladly share that information with you. But we want to work within your guidelines, so it’s important for you to communicate with us as to where you want your career to take you.


Must I sign a separate contract with you?

Yes. We have contracts with all of our clients tailored to their specific situations. Our attorney will be sure that you fully understand what you are signing. Our attorney will also be sure you understand your new contract with your employer.


Do I have to pay now upfront?  

 No, absolutely not. You will not pay for any services until you land the job you want and we negotiate a deal for you.

What if I get my own job after signing with your agency?

All contracts signed while under representation with us are subject to commission. We will work closely with you and hope to do the job hunting for you. It would not look good if both of us were contacting the same company for the same job.


What if I don’t want to take a job that you find for me?

In the end, you are the one who has to report to work at that station. We want you to be happy and we want your employer to be happy they have you. You are the only one who can determine if it’s a good fit. There’s nothing wrong with turning down an offer as long as it’s done in a timely and respectful manner.


What are your commission rates?

Just like the terms of your contract, our commission rates are confidential. Each situation and each contract is different. We charge an honest, fair commission price and you will know all the terms of your contract before you sign.


Will your agency negotiate one deal for one flat fee?

Yes. Sometimes, you don’t need an agent long-term. Let’s face it. Sitting in front of your boss to negotiate a contract can be uncomfortable. We will gladly represent you for a fair, one-time fee to negotiate your contract so you can continue working and leave the rest to us.

Get in touch

To send inquiries, including feedback, requests for information or questions, you may use our Feedback and Inquiries form below.

2644 Adams Avenue San Diego CA 92116

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